Artificial intelligence (AI) systems are
used to alter, process, and function data and algorithms to imitate the
intellectual functions of the human mind, and gain the capacity to
absorb and resolve problems automatically. Vehicles with self-driving
features are more likely to adopt such systems to improve their
efficiency and functioning.
Expansion of the automotive industry is expected to drive the demand for automotive artificial intelligence. The automotive artificial intelligence market
is likely to expand at a significant pace during forecast period owing
to the advent of various advanced features and expansion of the service
sector for automotive application. Moreover, key players operating in
the automotive industry are investing heavily in order to develop
advanced technology for vehicles. Varying customer preference for
convenience, security, and safety offers an opportunity for vehicle
manufacturers to implement AI systems in vehicles.
The addition of AI systems in vehicles is
likely to fuel the cost of the vehicle, which is anticipated to reduce
its affordability among consumers. This is a key factor restraining the
market.
Based on component, the automotive
artificial intelligence market can be bifurcated into hardware,
software, and services. Software is a key component that stores data and
executes commands. Hardware is utilized as an interface between the AI
system and humans. All software require servicing for their effective
functioning. Service can be provided by the system manufacturer or the
OEM.
In terms of technology, the market can be
segregated into deep learning, machine learning, computer vision, and
context awareness. Machine learning is a technology that helps systems
automatically learn and develop from previous knowledge/ experience
without the need for programing.
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In terms of application, the automotive
artificial intelligence market can be split into autonomous vehicles,
semi-autonomous vehicles, and electric vehicles. An autonomous vehicle
is a self-driving vehicle that utilizes various in-built technologies
and sensors to perform those functions that are meant to be carried out
by the driver. The rate of implementation of artificial intelligence
systems in autonomous vehicles is considerably high, as autonomous
vehicles require more technologically advanced features. The electric
vehicles segment can be further sub-segmented into battery electric
vehicles, & other 2 segments. Battery electric vehicles run on a
pack of battery. Power to the electronic systems can be provided by
those batteries, hence battery electric vehicles are likely to be
adopted at a higher rate than the other two electric vehicle segments.
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