Data loss prevention
(DLP) is a software designed to prevent and detect data breaches by
monitoring and blocking critical data at rest, in motion or in use. DLP
prevents unintended and accidental loss or transfer of organizations
critical data. It also protects data from decisive data theft and
cyber-attacks ensuring data security.
The DLP market provides network and cloud
based solutions for e-mail, mobile devices, USB drivers and laptops
among others For instance, Skyhigh Networks provides DLP cloud based
solutions to protect employee’s uploaded data such as personal health
information (PHI), customer information and personally identifiable
information (PII). It supports management of internal policies, prevents
disclosure of sensitive data and achieves compliance and regulation
policies such as Health Insurance Portability and Accountability Act
(HIPAA) and Health Information Technology for Economic and Clinical
Health (HITECH).
The rising number of breaches in various
industry verticals such as oil and gas industries, retail industries and
business financial services and insurance (BFSI) has expanded the
adoption of DLP. For instance in march 2015, data breaches in Primera
Blue Cross, a health insurer company based in Washington and Anthem, a
health insurer company was hacked and suffered data breach in February
2015.
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The data loss prevention market has been
experiencing sustainable growth in recent years due to increasing
security breaches, high demand for protection of intellectual property
against theft and rising adoption of cloud computing such shift in
storage of data from on-premises to public and private cloud platform.
The other additional factor contributing to the growth of data loss
prevention market is emerging commercialization. For instance, rising
adoption of social media leading to advanced information sharing.
However, lack of awareness is hindering the DLP market growth. The
acceptance of cloud based business models and persistent cyber-attacks
is expected to provide opportunities for growth of data loss prevention
market during the forecast period.
Data Loss Prevention Market: Segmentation
The data loss prevention market is
segmented on the basis of deployment type, end-user adoption, solution
tools, application, service and geography. On the basis of deployment
type, the data loss prevention market is segmented into on-premise DLP
and cloud DLP. In terms of end-user adoption, the data loss prevention
market is segmented into encryption, web and e-mail protection, policy,
standards and procedures, cloud storage, centralized management and
incident response and workflow management. In terms of solution tools,
the data loss prevention market is segmented as storage or data center
DLP, network DLP and endpoint DLP. Based on the application, the data
loss prevention market is segmented into manufacturing,
telecommunication and IT, healthcare, aerospace and defense, retail and
logistics, government and public utilities and banking, financial
services and insurance.
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