In the commercial sector, there is a growing trend of restaurants and bars looking to improve operations by incorporating smart wine cellars. Stakeholders in the smart wine cellar market are designing products that focus on the ease of identification of stored bottles, with class and smart lights incorporated to solve the dual purpose of saving time and acting as a display case. Manufacturers are also focusing on practical conveniences of the restaurant industry, with wine cellars either two- or three-temperature zoned, allowing them to monitor the humidity and temperature levels inside the cellar. Security of the wine in the cellar is also a key feature in commercial smart wine cellars being provided by manufacturers.
The rapid adoption of connected smart wine cellars capable of doing much more than just store wine and monitor temperature, especially in restaurants and bars, is gaining popularity. This, along with the increasing number of restaurants, is one of the major driving factors for the adoption of smart wine cellars.
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Recovering Wine Consumption Expected to Contribute to Adoption of Smart Wine Cellars
According to the International Organisation of Vine and Wine (OIV)’s press release about wine consumption, there has been a continuing recovery trend since 2014 regarding the consumption of wine in traditional markets in North America and Europe, with emerging markets in Asia. This recovery is expected to contribute to the adoption of smart wine cellars in these regions. This presents an opportunity for manufacturers to capitalize on the trend of changing lifestyles and increasing consumption of wine, and strengthen their presence in these regional markets.
However, despite being touted as the future of wine storage technology, with several smart features, the smart wine cellar market’s growth may be restrained by the high cost factor. This applies particularly to developing countries, markets where purchasing power is rather low in comparison to developed countries.
The ban on alcohol in several countries and rules & regulations prohibiting the consumption and sale of alcohol can also act as a deterrent to the growth of the smart wine cellar market in developing regions.
