Last mile delivery is the major challenge for e-Commerce businesses. Inefficiencies due to damage of the goods in transit, and high e-Commerce packaging costs are the major problems hampering the growth of e-Commerce businesses worldwide. E-commerce businesses, mail & postal service businesses are constantly looking for efficient packaging products, which can bring down the overall packaging costs, contributed into last mile delivery charges. Mailer paper boxes are the best solution and current trend in e-commerce, mail & postal services markets. Mailer paper boxes are lightweight, environmental friendly, recyclable, low cost etc.
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The easy printability and large printing space is the added advantage of mailer paper boxes. Mailer paper boxes market is very fragmented and it is highly dominated by small and medium scale manufacturers. Competition is intensifying into the market, where branded product manufacturers are facing tough price battles with local unorganized players. Recent trends in mailer paper boxes market shows rising consolidation trend and the packaging aggregators and sales volume by online channels is in constant rise.
Rising penetration of e-Commerce into semi-urban and rural geographies in emerging markets like India, Argentina, Brazil, Nigeria, South Africa and other countries is driving the demand for mailer paper boxes. Growing intolerance towards plastic and its negative effects on environment is influencing the demand for mailer paper boxes. Rising cross border buying and increasing mobility of population across different geographies is influencing the growth in demand for mailer paper boxes from courier and postal services businesses like FedEx, DHL, first flight etc. Easy printability and high graphics on mailer paper boxes is driving the e-Commerce sales by increasing consumer retention.
Single wall and double wall fluted/ non-fluted mailer boxes are expected to drive the overall market growth. Rising concerns about de-forestation, and paper packaging environmental footprint is expected to restrain the growth of mailer paper boxes market. Substitutive products like envelopes made of plastic and paper are expected to restrain the growth of mailer paper boxes. Envelops are flexible and lightweight, which makes them consumer’s first choice to ship lightweight parcels. Mailer paper boxes are rigid, and mainly used to ship fragile and delicate consumer goods like electronics items, glassware, ceramic artefacts etc.
Mailer paper boxes market has been segmented on the basis of region into North America, Latin America Eastern Europe, Western Europe, Asia Pacific Excluding Japan (APEJ), Middle East & Africa (MEA), and Japan. APEJ is expected to dominate the overall global mailer paper boxes market, followed by Western Europe and North America. APEJ mailer paper boxes market growth is highly driven by China, Australia & New Zealand, India and South Korea.
Some of the players associated with the global mailer paper boxes market are International Paper Company, Mondi Group, Northwest Paper Box, Salazar Packaging, Inc., Accurate Box Company, Inc., Shanghai DE Printed Box, Guangzhou Huaisheng Packaging Co., Ltd. and others.