Being informed regarding product origin,
supply chain, disposal etc. is a crucial aspect for product
manufacturers. Industrial labels have emerged as a highly efficient
means to deliver such product-related information. Besides, industrial
labels also enhance the visible and aesthetic features of products.
Through the use of industrial labels, producers can gain an edge over
competitors who offer similar products. The advantages offered by
industrial labels is resulting in wider adoption by manufacturers
worldwide. A major factor attributed to growth of the industrial labels
market is that these products can easily be customized in terms of size
and shape for a range of end-use applications across industries, with
supplementary features as per specific requirement.
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Product manufacturers’ concern regarding
the practice of counterfeiting of their products can also be resolved to
a great extent by using industrial labels enabled with bar codes and
RFID technologies. Counterfeiting has become a worldwide phenomenon,
which has been impacting industrial manufacturers severely, by affecting
their sales revenue and also respective brand image. This has prompted
manufacturers to use effective anti-counterfeiting technologies based on
unique codes on labels. Various industrial labels are available in the
market that are enabled with both track & trace and anti-counterfeit
technologies. Track & trace technology helps manufacturers to
maintain proper tracking of products, while anti-counterfeit technology
helps to protect products from being counterfeited.
Industrial labels help manufacturers to
keep a proper track of products along the entire supply chain.
Industrial labels are increasingly finding application in various
industries that lets customers know about product specifications,
identification of brand, and also give the products an aesthetic look.
Demand for durable industrial labels is further pushing market players
to produce such labels on a larger scale.
Various advancements in labeling
technology and socio-economic changes among consumers have encouraged
label manufacturers to design, produce, and introduce specific and
customized labels that meet specific requirements of product
manufacturers. Development of new techniques such as digitalized
printing, RFID labeling etc. is helping this industry grow at a faster
rate. Due to these factors, the industrial labels market is expected to
account for significantly high revenue over forecast period 2016–2024.
By mechanism, the market is categorized
into pressure sensitive, in-mold, glue-applied, heat-shrink, and others.
By end-use industry, the industrial labels market
is categorized into food, beverage, automotive, pharmaceuticals,
construction, chemicals, transportation & logistics, consumer
durables, and others. By identification technology, the industrial
labels market is categorized into radio frequency identification (RFID),
bar codes, and others.
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