The higher education market has
emerged since the last two decades and is now growing rapidly. The
number of players in this market is increasing in the shape of private
and public institutions, ministries of education and government
agencies, education and testing companies. Educational institutions are
becoming more receptive towards adoption of technological components.
Technology in education is playing an important role in allowing
students and educators to interact and avail upcoming learning
opportunities. Within the higher education market, there is an
increasing competition between public and private higher educational
institutions to emphasize on students and faculty from across the world
along with participation of international universities and business
partners for research, associations and funds.
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Global Higher Education Market: Segmentation
The total market is segmented on the
basis of hardware, software, services, users and geography. The several
hardware devices used in the higher education market are tablets, PCs,
interactive white boards, projectors, printers and others. Software
solutions comprise data security and compliance, campus technology,
performance management, content and collaboration and others. Further,
the service sector includes implementation, training and support and
consulting and advisory. The several users of higher education are
private colleges, state universities and community colleges. The
geographical analysis in the report covers North America, Europe, Asia
Pacific and Rest of World.
Global Higher Education Market: Drivers and Restraints
Increasing connectivity and hardware,
privacy of several cloud based resources, emerging online and
collaborative learning and personalization of the technology are the
major driving factors that contribute to the growth of the higher
education market. However, increased cost, difficulty in adoption of
server-based computing and decreased government funding are some of the
challenges for this market. Today, higher educational institutions are
not spending increasingly on technology owning to budgetary restraints.
The rise in competition among several institutions in long run would
result in rapid deployment of cloud-based resources. Thus, the new
developments in technology and strategic alliances and partnerships are
opportunities for this market.
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Global Higher Education Market: Key Trends
There are a number of new trends
generating a prospect for institutions to communicate education in a
more interactive and effective way. Higher educational institutions are
more conscious about the recent developments in the international
market, through structuring efficient strategies for long term
associations and determine a superior level in worldwide student market.
Universities around the world are making efforts to include unique
strategies and activities, through promoting its programmers to a large
audience and by providing services in line with foreign students.
The higher education market is expected
to exhibit a single-digit CAGR by 2019. The suppliers are not only
providing software and hardware solutions but also are focusing on
increasing technological deployments within existing as well as the new
user accounts. Therefore, it is estimated that more than 70% of learning
platforms would be Software as a Service or cloud based.
Global Higher Education Market: Key Players Mentioned in the Report
Some of the key players in the higher education market
are Smart Technologies, Inc., Xerox Corporation, Panasonic Corporation,
Oracle Corporation, EduComp Solutions, Dell, Inc., Cisco Systems Inc.,
Three River Systems, IBM, Blackboard Inc. and Adobe Corporation among
others.
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