The specialty paper market
has risen spectacularly in recent years following the rapid adoption of
packaging mechanisms and home delivery facilities in a number of
sectors. Growth of the consumer goods sector has been the prime driver
for the specialty paper market, as packaging and labeling applications
account for close to 40% of the global specialty paper market and are
likely to remain the leading revenue generator for the market in the
coming years. The booming demand for consumerism channels is thus likely
to remain the key driver for the specialty paper market.
The rising online shopping sector in
emerging as well as developed economies is a key driver for the global
specialty paper market. The convenience of shopping online has led to a
consistent rise in user figures for ecommerce portals, which has led to a
corresponding rise in the demand for packaging materials and other
materials required to transport and store the products. The specialty
paper market has been a key beneficiary of these developments, as it has
widespread utility in several parts of the online shopping sector.
Regionally, Europe is likely to exhibit
the leading share in the global specialty paper market in the coming
years. The steady presence of paper processing framework in the region
is a key driver for the Europe specialty paper market, while the steady
rise in the use of online shopping channels in the developed and
affluent region is also a consistent contributor to the global specialty
paper market. Besides Europe, Asia Pacific is also likely to contribute
significantly to the global specialty paper market in the coming years
due to the increasingly prosperous economic growth in several countries
in the region.
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Specialty paper is used to transport and
safeguard a wide range of merchandise. High demand from the end use
industry, such as packaging and labelling, is anticipated to drive
growth of the specialty paper market over the forecast period. The
specialty paper market constituted almost 6% of the global specialty
paper and paperboard market in terms of volume in 2014. Europe was the
leading exporter of specialty papers in 2014. Rapid increase in
consumerism, in turn, is projected to drive demand for specialty papers
in the developing countries. The convenience offered by customizable
specialty paper products, coupled with their beneficial properties, is
also among the major factors anticipated to drive growth of the
specialty paper market over the forecast period. Thus, in view of all
the above driving factors, the global specialty paper market is expected
to witness high growth over the forecast period.
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