The
global
green packaging market features an increasingly competitive
vendor landscape. Transparency Market Research (TMR) notes that in
the coming years, the constant entry of new players is likely to
raise the level of competition in the market. Despite being largely
in developmental stage, the market is fast evolving shaped by the
changing government regulations in various parts of the globe, which
is offering lucrative avenues for companies to capitalize on. To
this, numerous agile and astute players are adhering to the existing
regional norms. Several players are also focusing on product
differentiations and making sizeable investments in research and
development activities as key strategies, in order to stay ahead of
others, finds TMR. Furthermore, prominent players are focused on
brining innovation in the market.
The top players in the green packaging market are
DuPont, Rexam plc., Evergreen Packaging, Mondi plc., Be Green
Packaging, Sealed Air, DS Smith, Nampak Ltd., and Amcor Ltd.
The global green packaging market was valued at
US$132.4 billion in 2014 and is forecast to reach a worth of US$203.1
billion by 2021. The market is projected to expand at a CAGR of 6.20%
during the forecast period of 2015–2021.
The various application areas of green packaging
are personal care, healthcare, and food and beverages (F&B)
industries. Of these, the F&B packaging is anticipated to lead
the global market rising at a CAGR of 6.4% over the assessment
period. The rapidly rising demand for green packaging in this end
industry is attributed to the widespread consumer awareness of the
favorable health impacts of eco-friendly, sustainable packaging.
Geographically, Asia Pacific is projected to rise
at potentially attractive pace, driven by extensive and steady demand
for green packaging among end consumers, especially in the food and
beverages industry. Meanwhile Europe and North America are considered
mature regional markets.
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Demand to ride on back of Spiraling
Awareness of Adverse Ecological Effects of Conventional Packaging
The drive for green packaging or eco-friendly
packaging stems from the need for addressing the mounting
environmental concern arising out of burgeoning plastic and synthetic
material waste generated by conventional packaging across the globe.
The green packaging market is witnessing giant strides underpinned by
the rising awareness about the environmental impact of conventional
packaging materials due to its non-recyclability.
The rising popularity of biodegradable and
recyclable packaging among consumers and manufacturers alike is a
notable factor boosting the market. The adoption of this type of
packaging by end users has helped reduce toxic emissions emitted by
the inadequate disposable of conventional packaging materials. In
various parts of the world, substantial curbs on the usage of plastic
and synthetic materials are also catalyzing the demand for green
packaging.
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