Paper and paper-based packaging has
become an important aspect of modern life due to the increased demand
for food and consumer products. The demand for these products is rising
due to their ease of availability because of its paper-based packaging
solution. The use of paperboard in board tubs packaging is gaining
traction as primary and secondary packaging in forms of cubs, tubs, and
tubes. These board tubs packaging is different from composite containers
as they required the only paperboard as their raw material. Adding to
this, often these board tubs packaging requires an over cap, which is
usually made up of plastic or paperboard. Furthermore, the high gloss,
glaze, flat furnished and custom print on board tubes are used as a
display pole that supports temporary, semi-permanent & seasonal
display and act as an added value to the product which not only improves
the shelf presence but also helps in achieving maximum consumer appeal.
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Board Tubs Packaging Market- Market Segmentation:
Global board tubs packaging market is
segmented on the basis of product type, material type and end use. On
the basis of product type, board tubs packaging market can be segmented
into cups, tubs, and tubes. Adding to this, board tubes are further
sub-segmented into one piece, telescopic and butt joined. On the basis
of material type, board tubs packaging market can be segmented into
paperboard, polyethylene, polypropylene and polyester wherein,
paperboard accounts for the largest share of the overall market of board
tubs packaging because it acts as a primary raw material of the board
tubs packaging. On the basis of end use, board tubs packaging market can
be segmented into food & beverages, personal care, home care and
others. Food and beverages are expected to maintain the highest market
share in board tubs packaging market due to its wide adoption in
ice-cream, yogurt and chilled products.
Board Tubs Packaging Market – Market Dynamics:
One of the significant factors
contributing towards the growth of the board tubs packaging market is
the rampant growth in the retail sector. Moreover, board tubs packaging
is considered as a modern retail packaging solution and is expected to
grow along with the growth of hypermarket, supermarket, and online
retail sales. One of the major reasons for the growth of the board tubs
packaging market is the increasing awareness towards environmental
sustainability as board tubs packaging can be recycled. Another
prominent aspect towards the growth of the board tubs packaging market
is the growing concern towards health issues that are related to another
form of packaging material such as plastic; wherein plastic is used as a
raw material for making cups and tubs. Adding to this, the increasing
disposable income among the middle-class income group is expected to
drive the growth of the board tubs packaging market.
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However, the restraining factor towards
the growth of the board tubs packaging market is the high price of board
tubs as compared to plastic tubs. Moreover, manufacturers of plastic
tubs are increasing their investment to innovate their product with the
prime focus on environmental issues and consumer convenience, which is
expected to obstruct the growth of the board tubs packaging market.
Furthermore, another factor that is expected to hinder the growth of the
board tubs packaging market is the non-reusable feature of the board
tubs.
Board Tubs Packaging Market – Regional Outlook:
Geographically, the global board tubs
packaging market is segmented into North America, Latin America, Europe,
Asia-Pacific (APAC) and the Middle East & Africa (MEA). The global
board tubs packaging market is expected to witness a stable CAGR over
the forecast period of 2016-2024. Moreover, North America is expected to
be the largest board tubs packaging market in terms of cups and tubs,
due to the rising consumption of dairy products. Apart from this, the
extensive evolution of the retail sector in the growing economies such
as India & China is expected to boost further the sales of the board
tubs packaging market in Asia Pacific by the end of the forecast period
of 2016-2024.
Board Tubs Packaging Market – Major Players:
Some of the major players identified across the globe in the board tubs packaging market
are CBT Packaging Ltd, F Bender Limited, The Paper Cup Company, Oji
Fibre Solutions (NZ) Ltd, Dart Container Corporation, Paper Tube Co.,
PTS Manufacturing Co., Crescent Paper Tube Company, Inc., Multi-cup
Solutions (Pty) Ltd & Spiral Paper Tube & Core.
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