The foodservice sector is supposed to
witness lucrative innovation and investment opportunities during the
next couple of years. Amidst the ‘go-green’ trend, wherein switching to
environmentally friendly serving options are more than a business
strategy. Kraft paper cups are unbleached paper cups with minimum
chlorine content. Kraft paper cups
are suitable for beverages with temperature up to 200 degree
Fahrenheit. The growth of kraft paper cups is driven by the growing
demands from food and beverages industries. Apart from these, kraft
paper cups offers ease of use for end users. These cups are lightweight
and can be disposed with ease.
Due to the reliability and hygiene of
kraft paper cups, they are preferred by food service outlets owing to
the ban on plastic based products by several countries, resulting in
rising demand for such alternatives. The base paper for kraft paper cups
is unbleached paper board and they are manufactured on specialized
multi-layered ply paper machines. The paper used for manufacturing kraft
paper cups should have a sturdy wet-sizing and must be stiff. The
outlook for the global kraft paper cups market is expected to be
positive during the next decade owing to the rising awareness towards
the use of non-plastic and biodegradable products.
Kraft Paper Cups Market: Dynamics
The fast food service outlets,
restaurants, coffee shops, and various other beverage outlets are some
of the foremost consumers of the kraft paper cups. Kraft paper cups are
manufactured in order to minimize the chlorine content. Manufacturers
and brand owners are not just replacing plastic linings and foams with
plant-based products, but it is also being used to shape their brand.
These factors are expected to drive the global kraft paper cups market
during the forecast period. The rising installations of vending machines
at multiple places is expected to drive the demand for kraft paper
cups. Besides, kraft paper cups are available in different sizes in the
market and can be tailor-made as per the requirement.
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The places where reusable cups are not a
feasible option such as institutes, kraft paper cups are supposed to be
an optimum choice. Kraft paper cups possess excellent printability and
aesthetics graphics printing on cups enhance brand credibility. These
factors are supposed to fuel the kraft paper market during the next
decade. The factor which might hamper the growth of kraft paper cups
market is the continuous use of plastic cups which offers several
advantages over kraft paper cups such as water resistivity, possess
high-temperature range and others. Overall the market for kraft paper
cups is supposed to witness lucrative growth opportunities.
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