The global dry shampoo market
is gaining from a number of favorable factors. Firstly, dry shampoo has
aroused the interest of the growing working-class population, globally,
who are looking for hair products that do not require much time for
application suitable for their hectic lifestyle. This population group
requires frequent hair washes as they are exposed to dirt and pollution
while traveling to and from the workplace. Dry shampoo is best suited in
this scenario, as frequent use of regular shampoo leads to loss of
strength and sheen of hair. The ease of use as it does not require water
to reduce greasing from the scalp and hair is also a significant factor
boosting the demand for dry shampoo.
Apart from this, the changing consumer
preference for natural and organic hair care products is also stoking
growth of dry shampoo market. To cater to this, a number of hair care
brands have introduced natural and organic variants of dry shampoo,
which are attracting a large number of consumers. These variants are not
only free of harsh chemicals, which are associated with loss of luster
and strength of hair, but also help improve hair health through
nourishing the scalp. Further, rising hair fall concerns and the rising
prevalence of scalp related diseases are increasingly leading consumes
opt for natural and herbal hair care solutions.
The influence of the fashion industry
leading individuals to adopt hair care solutions endorsed by models and
hair stylists has also been boosting the growth of the dry shampoo
industry. The advent of new formula based hair care products briefly
gained the interest of models and hair stylists for increasing hair
volume and providing rich hair texture. However, excessive use of
chemical-based hair styling solutions and frequent shampooing have been
associated with severe scalp issues, with baldness being one of them.
This has led models and hair stylists to switch to dry shampoo that
substitutes chemical-based products for hair styling needs.
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According to estimates presented by a
report by Transparency Market Research (TMR), the global dry shampoo
market will expand at a CAGR of 6.2% between 2017 and 2022 vis-à-vis
revenue. Expanding at this pace, the market is likely to become
US$4,110.6 mn by 2022-end from its estimated worth of US$3,043.5 mn in
2017.
Among the key form type segments, spray
form is estimated to hold the leading 66.2% of market share in 2017. In
absolute numbers, the spray form segment is estimated to be valued at
US$2,016.3 mn in 2017. The form spray segment is anticipated to register
a CAGR of 6.3% between 2017 and 2022, for the segment to touch a
revenue valuation of US$2,738.4 mn by the end of 2022. The form spray
type segment is estimated to display the leading year on year absolute
growth of US$144.4 mn over the course of the forecast period from 2017
to 2022.
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