Transparency Market Research has published a new report titled, “Automotive Sun Visor Market – Global Industry Analysis, Size, Share, Growth, Trends, and Forecast, 2018 – 2026”. According to the report, the global automotive sun visor market is anticipated to surpass US$ 10 Bn by 2026, expanding at a CAGR about to 3% during the forecast period.
The sun visor is installed in a vehicle in order to block the sun’s glare from distracting the driver and passenger. The sun visor was introduced in a Ford model T car in 1924. The sun visor is located in the cabin of the vehicle just beyond the windshield. The sun visor comprises of various components such as flap, mirrors, and lights. Different types of materials are used for the surface of the sun visor for enhanced esthetic appearance.
The sun visor offers several advantages including heat absorption. The sun visor absorbs the heat and protects the electronic equipment in the car, thereby maintaining the temperature in vehicle cabin by blocking the sun light. The sun visor substrate is typically made form pressboard with the attachment of metal. Some sun visors are incorporated with mirrors and light for enhanced appearance. LCD sun visor is gaining popularity among consumers, as it not only blocks sunlight but is able to integrate DVD playback into the vehicle.
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The conventional type sun visor segment is estimated to expand at a significant growth rate during the forecast period. Usage of conventional sun visor is high in passenger as well as commercial vehicles. Premium vehicles are equipped with the LCD type sun visors and hence, it is a highly attractive segment and is likely to expand at a significant growth rate during the forecast period. Rising demand for SUVs and premium vehicles across the globe, owing to preference by the young generation toward premium and SUVs, increase in purchasing power, and rise in per capita income are likely to drive the market. Sun visors are employed in light commercial vehicles and heavy commercial vehicles. Rise in demand for safety for drivers and passengers in commercial vehicles is likely to drive the sun visor market during the forecast period.
The passenger vehicle segment held major share of the market, in terms of value and volume, in 2017. It is expected to maintain its dominance during the forecast period. Increase in production of passenger vehicles across the globe, owing to several factors such as strong demand for passenger vehicle from consumers, rapid urbanization, and decline in bank interest rate, are anticipated to boost the passenger vehicle segment.
The market for sun visor is primarily driven raised concern about enrich vehicle appearance and comfort while travelling. Continuous increase in production of passenger vehicle across the globe is likely to drive the sun visor market. Global key players are primarily focused at enhancing the sun visor safety in order to avoid shattering and investing in R&D activities to reduce the heat entering the vehicle without compromising visibility through the sun visor.
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The report provides the estimated market size of sun visor for 2017 and forecast for the next nine years. The global market size of sun visor has been provided in terms of revenue and volume. Market numbers have been estimated based on Sun Visor type, surface material type, sales channel, vehicle type, and regional segments of automotive sun visor market. Market size and forecast for each type, material, Type, sales channel, and vehicle type have been provided in terms of global and regional/country markets.
In order to compile the research report, we have performed model mapping for vehicles having sun visor and conducted in-depth interviews and discussions with a number of key industry participants and opinion leaders. Primary research represents the bulk of research efforts, supplemented by extensive secondary research. We reviewed key players’ product literature, annual reports, press releases, and relevant documents for competitive analysis and market understanding. Secondary research also includes a search of recent trade, technical writing, internet sources, and statistical data from government websites, trade associations, and agencies. This has proven to be the most reliable, effective, and successful approach for obtaining precise market data, capturing industry participants’ insights, and recognizing business opportunities.
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