Thursday, 26 March 2020

Dry Peel Label Market Dynamics and Competitive Landscape

Dry peel labels are used as a promotion tool attached to the packaging without altering the design of the product. It is an adhesive sticker with some additional detail about some offer, benefits, and coupons that attract the customer. Manufacturers of FMCG and daily consumables are using dry peel labels to attain the customer focus towards their product. Dry peel label is a doubled layer printed sticker, with a transparent lower layer and non-adhesive upper layer. It is preferred by the manufacturer to change the pricing of the product. The demand for dry peel labels depends on the competitor landscape and market saturation for the preferred outcome. It is the most effective way to alter the packaging or add on some information at a very low cost. Dry peel labels are used on the product such as food, cosmetics, medicine, and other types of FMCG products.
Dry Peel Label Market – Dynamic:
FMCG industries primarily influence the demand for dry peel labels globally. It is also used for cross-product promotions, discount vouchers, competition landscape, and other aspects of promotion. The increase in the number of local vendors and a new entrance, increase the completion for a similar product. So, the company uses dry peel labels to add on value to their product and increase the sales. The distributors also uses dry peel labels as per the need to add some offers and vouchers attached to it.
The increase in trend for sessional sales and occasional sales of packaged products from the large retailers is expected to increase the demand for dry peel labels. The rise in demand for outside the industry labeling is expected to drive the market for dry peel labels. Manufacturers and large scale retailers are commonly using it for sessional sales, and its result as an effective strategy to increase the sales. It is challenging to change the packaging of product at a contentious interval after the end of the session, so dry peel labels is the best available resource for the alteration of packaging. Therefore, the demand for dry peel labels increases on the outlook of the above factor.  
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Dry Peel Label Market – Segmentation:
The global dry peel label market is segmented as follows –
By Material Type, the global dry peel label market is segmented into –
  • Paper
  • Plastic
By Product Type, the global dry peel label market is segmented into –
  • Printed
  • Blank
By Coating Type, the global dry peel label market is segmented into –
  • Acrylics
  • Vinyl
  • Epoxy
  • Others
By End Use, the global dry peel label market is segmented into –
  • Pharmaceutical
  • Personal care and cosmetics
  • Food and beverages
  • Consumer goods
  • Others
Dry Peel Label Market - Regional Outlook:
The demand for dry peel labels has witness considerably active growth in the global market. It is due to the increase in completion among the manufacturers of consumer goods. North America has dominated the dry peel labels market in recent years, followed by Europe. Therefore, it is expected to witness a mature demand for these labels during the forecast period. However, the Asia Pacific region is anticipated to observe an impressive growth for dry peel label during the forecast period, due to increase in demand from E-commerce Industry and increase in popularity for the large retail store such as hypermarket and supermarket.     
Recent Developments in the Global Dry Peel Label Market
  • In April 2017, CCL Industries Inc. acquired Goed Gemerkt B.V. a manufacturer of durable labels. This acquisition will help CCL Industries to expand its product portfolio and expand its business in Europe.
Dry Peel Label Market - Key Players:
Some of the leading players operating in the global dry peel label market are as follows –
  • CCL Industries Inc.
  • Avery Dennison Corporation
  • UPM-Kymmene Oyj
  • ALAN NORTHROP LTD
  • Conti-Label Pauwels NV
  • Flexo-Graphics LLC
  • X-label GmbH
  • Geostick B.V.
  • Edwards Label, Inc.
  • Mabel's Labels Inc.
  • St-Luc labels & packaging NV                                                                                
Dry peel label report is a compilation of first-hand information, qualitative and quantitative assessment by industry analysts, inputs from industry experts, and industry participants across the value chain. The report provides in-depth analysis of parent market trends, macroeconomic indicators and governing factors along with market attractiveness as per segments. 

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