Labels have become a very important component for marketers nowadays, as they are not just about information anymore, but have become tool to attract the consumer’s attention and encourage sales. It is estimated that around 76% of shoppers make their purchase decision in-store at the shelf itself, which substantiates the growing importance of labels and packaging in today’s world.
Get Brochure for Latest Advancements and Research Insights @
Gloss label is a type of attractive label which is economical and practical choice for most labelling applications. Also, gloss laminates and UV coatings together protect a label’s inks from smearing. Furthermore, these labels are less costly in comparison to film and possess comparable durability and print quality and can stick to multiple surfaces like glass metal, paper and plastic. However, these type of labels are mostly suitable for indoor applications as outdoor environments can cause fading to gloss labels.
The gloss labels market is expected to grow at a CAGR of around 3% during the forecast period (2016-2024). The growth in the gloss labels market is primarily driven by the growth in the Food and Beverage industry, as the companies in this industry are increasing their use of labels, along with several retail companies. Additionally, increasing number of small and medium-sized companies using labels in a rising number of applications along with increasing number of private-label brands further elevates the growth in the gloss labels market. However, availability of cheaper alternatives like Matte labels together with continuous technological development in the labels market that can result in better and cost effective alternatives that can impact the demand in the gloss labels market.
Some of the players identified across the globe in the gloss labels market are: Kustom design printing LTD, Online Labels, Inc., Laser Inkjet Labels, HERMA group, Future Packaging, Stick with Us, Consolidated Label Co, Avery Products Pty Ltd., Lightning Labels etc.
0 comments:
Post a Comment