Reusable Water Bottles Market – Increasing Preference for Eco-friendly Products to make Metal Segment Dominant

The global reusable water bottle market comprises large number of players and thus, the market is fragmented. The top five players within this market accounted for a meager 6% share of the overall industry in 2016. The names of these players are: S’Well Corporation, Tupperware Brands Corporation, Brita GmbH, CAMELBAK PRODUCTS LLC, Nalge Nunc International Corp., Klean Kanteen Inc., Contigo, SIGG Switzerland AG, AQUASANA Inc., Thermos LLC, Bulletin Bottle, O2COOL LLC, Cool Gear International LLC, and Nathan Sports Inc. The market is extremely competitive as new players are continuously attempting to enter within the global reusable water bottles industry and on account of the high potential growth it offers. Capacity expansion, launch of new products, and strategic alliances are the three business strategies employed by the players within the market so as to acquire more shares within the market and make a mark for themselves, states Transparency Market Research (TMR) in its recent research report.

According to TMR, the global reusable water bottle market is anticipated to expand at a slow 3.6% CAGR from 2017 to 2025. This market is anticipated to be worth US$10.4 bn by 2025. On the basis of geography, it is anticipated that is Asia Pacific will contribute the highest to this market. The Asia Pacific reusable water bottles market is anticipated to reach US$1,208.5 mn by 2025. On the basis of material, it is estimated that the metal segment will lead in the market accounting for 33% of the total share. By distribution channel, it is the hyper market/super market segment which will lead and account for 35% of the total market share.

Increasing Efforts By Manufacturers Improve Quality Of Reusable Bottles, Supporting Growth

According to the report, the global reusable water bottles market is anticipated to witness growth in the years to come on account of the changing consumer preference for reusable water bottles over single use water bottles. As manufacturers are consistently striving to improve the quality quotient of the reusable bottles, consumers are expected to increasingly prefer these water bottles. Increasing demand for convenience products and growing disposable income of consumers will also help the market to grow. An overall improvement in the economy and the rise in the spending power of the middle class population will lead to an increase in the sales of high quality, superior, and convenient consumer goods. Manufacturers are thus, encouraged to develop products with additional features such as mist sprayers, embedded infusers, and others.

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Growing Awareness Regarding Ill Effects of Using Plastic to Store Liquid for Long Term to Drive Growth

The market is benefiting from the growing consciousness and awareness among consumers regarding the ill effects of the use of plastic. With an increasing number of studies suggesting that the use of plastic for storing liquid for long duration can be lethal in the long term, will also fuel the growth prospects of the reusable water bottles market. Another factor supporting the growth of reusable water bottles market is the increasing concern about environmental conservation and the rising number of steps taken by government to reduce the use of plastic and decrease plastic waste. This in turn is creating a heightened demand for reusable bottles that make use of metals and polymer.

Bolstering Growth of Bottled Water Market to Threaten Growth of Reusable Water Bottles Market

The high cost of raw materials such as steel, glass, and aluminum increases the price of the finished product which in turn limits their usage especially in cost-sensitive regions. The staggering growth of the bottled water market is also threatening the growth of the reusable water bottles market. Bottled water is easily available and highly portable, and these two reasons deter many consumers from purchasing reusable water bottles.

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Inflatable Packaging Market: E-commerce Boom Aids Growth of Asia Pacific Market

The global inflatable packaging market is highly fragmented with a few dominant players that collectively hold a small share in the market, states Transparency Market Research (TMR) in a new report. Large players are increasingly collaborating with small ones to expand their service capabilities and product portfolio, which is helping to make the business landscape somewhat consolidated.

Key players operating within the inflatable packaging market include: Smurfit Kappa Group, Sealed Air Corporation, Pregis Corporation Storopack Hans Reichenecker GmbH, FROMM Packaging Systems Inc., Automated Packaging Systems Inc., Macfarlane Group plc, Polyair Inter Pack Inc., Inflatable Packaging Inc., Omniverse Foster Packaging Group Advanced Protective Packaging Ltd., Aeris Protective Packaging Inc., Free-Flow Packaging International Inc., A E Sutton Limited, Easypack Limited, Uniqbag Lp, Green Light Packaging Ltd., and Airpack.

The TMR report estimates the global inflatable packaging market to register a CAGR of 6.0% between 2017 and 2025. At this pace, the market which stood at a valuation of US$1.95 bn in 2016 will become worth US$3.1 bn by the end of 2025.

Among the key material type segments, PE segment dominates with a little more than 50% share vis-à-vis revenue in the global inflatable packaging market. The LDPE sub-segment of PE material type segment is anticipated to rise at a healthy CAGR of over 6.8% by value between 2017 and 2025. In terms of packaging type, bubble wraps accounts for more than two third of market share by value. Geography-wise, Asia Pacific is expected to emerge lucrative registering the leading CAGR of 8.6% over the 2017-2025 forecast period.

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Attributes of High Protection of Fragile Goods against Shocks Favors Adoption

The exponential growth of the global protective packaging market which is estimated to be worth more than US$20 bn is having a positive impact on the global inflatable packaging market. Inflatable packaging is a type of flexible packaging solution that is used to stabilize and secure products during transit. Inflatable packaging is preferred by product manufacturers, retailers, and logistics service providers for attributes of high protection against shocks at relatively low cost. Apart from this, environment friendly characteristics of inflatable packaging over other bulkier alternatives such as paper cushioning and loose-fill peanuts is stoking growth of this market. In addition, the shock absorption capability of inflatable packaging provides a high level of protection which in unequalled to what is provided by other protective packaging solutions. Inflatable packaging is often considered superior to packaging manufactured of moulded pulp, corrugated paperboard, or moulded foam.

The other advantages of lightweight inflatable packaging include reduced quantity of material needed leading to reduced shipped costs. This is because inflatable packaging solutions fill the large voids without increasing the overall weight of the package. Inflatable packaging solutions such as air cushions and bubble wraps are easy to use, and can be inflated directly which eliminates the need of sealing. This helps in reducing labor cost considerably.

Exponential Growth of Online Retail Channel a Boon for Market

Globally, the number of internet users is increasing resulting in increasing preference of online retail channel. The delivery of goods however requires foolproof packaging to safeguard against damage during handling and shipping. This is significantly benefitting the inflatable packaging market.

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Robo-Advisors Industry: Capitalizing on a Growing Opportunity

Robo advisors are financial adviser class that offers portfolio management or financial advice online with least intervention of human. They offers digital financial advice depending on mathematical algorithms or rules. The algorithms are executed by software and hence financial advice essentially do not require any human advisors. Moreover, the software uses the algorithms to automatically manage, allocate and optimize client’s assets. In 2008, the robo advisors emerged with higher acceleration in U.S. and later in 2011 in other countries.

The global robo advisors market is primarily driven by the low fee robo advisory in the market during the forecast period. The robo advisory industries is likely to witness expansion continuously as the robo advisors attend to broader range of customers. With the increase in number of robo advisors, it is expected to see robo advisory requiring very less account minimums to take the benefits of their services. As of now, the minimum investment amount for robo advisors starts at a minimum of USD 500. Robo advisors are reducing the distance between client and wealth management products. They are removing the middle men and fee collectors out of the value chain thereby creating a simple fee structure that is directly related to the cost of the robots and products. Another major drivers in the global robo advisors market is the increasing integration of artificial intelligence. With the integration of artificial intelligence in the robo advisory system it is likely to help the robots to act more like human. For instance, Wealthfront has integrated artificial intelligence capabilities into its services. This is likely to track account activity on its products so as to understand and analyze the way the account holders are taking their financial decisions, spending and investing in an effort to provide more custom-made advices to the customers. With the entry of banks in the robo advisor market, the market is witnessing major driving factors in the global market of robo advisors market during the forecast period. Banks are now partnering with various robo advisor companies to provide various services directly to it customers. Banks like UBS, Schwab and Bank of Montreal has already launched their own robo advisor services.

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The robo advisors market is facing challenges despite of various driving factors. One of the major factors restraining the market growth is due to the lack of direct communication with the client. The risk profile is continuously changing and is different due to various factors like retirement, income and job. These robo advisors lack the capability of direct communication with the clients and familiarize to the changing situations. Since the robo advisor system are based on single moment in time that is likely to be greatly influenced by the short term emotions or events. Moreover, the algorithms that are considered are based on previous market assumptions and data that is not likely to be correct in the future because of the changing financial market and products.

Continuous advancement in technology is one of the major opportunities in the global robo advisors market. Increasing advancement is likely to attract further attention since it is approaching the top of the hype cycle that shows in a phase of high public awareness and exaggerated interests.

The robo advisors market based on automation is bifurcated into semi-automated and fully automated. Based on the services, the market has been bifurcated into retirement planning, tax loss harvesting and investment advisors, B2B robo advisors, wealth management, personal financial advisors and others. The regional split of the market encompasses North America, Europe, Asia Pacific, Middle East and Africa and Latin America.

Some of the top players in the global robo advisors market encompasses Bambu (Singapore), Betterment Holdings Inc. (U.S.), Hedgeable, Inc. (U.S.), WiseBanyan, Inc.(U.S.), Wealthfront Inc.(U.S.), Ally Financial Inc. (U.S.), SigFig Wealth Management (U.S.), Charles Schwab & Co.(U.S.)., AssetBuilder Inc.(U.S.) and blooom, Inc. (U.S.) among others.

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Deep Learning Systems Market to Witness a Steady Growth Over 2025

Deep learning is one of the machine learning algorithms which use many layers of nonlinear processing units primarily for the data extraction and transformation. The deep learning algorithms are basically based on distributed representations. The increasing demand for improved system and human interaction acts as driving factor for the market. As the deep learning algorithms offers expert assistance and it primarily helps humans to extend their capabilities. The market has been segmented into by application which includes signal recognition and processing, data mining, machine vision, satellite and medical imaging recognition, robotics among others. The market for deep learning systems by region has been segmented into, Europe, Asia Pacific, MEA(Middle East and Africa), North America  and South America.

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Deep learning systems primarily develop a deep domain insight and transfer the required information to the end-users in usable way. For example, deep learning system has its huge applications in the banking and financial sector as it primarily helps bank employees to extend their work capabilities and allow banking institutions to focus more on customer interaction than the conventional transaction-based approach. Moreover, the deep learning software offers solutions on the basis on analyzing client’s background and history and provides evidence and contextual based reasoning for any problems. With the increasing research and development activities the end use area of deep learning systems  are expanding which includes defense and aerospace, healthcare, oil and gas, telecommunication and information technology, retail, banking and financial sector, automotive, industrial among others.

The deep learning system has huge potential applications in medical domain for image processing drug discovery and diagnosis and identification of chronic diseases. There are few more major applications for the deep learning systems which include autonomous car, cyber security, data analytics, and fraud detection among others. Rising technological advancement in the field of media and advertisement is also fueling the growth of the deep learning systems market. Application and usage of complex algorithms for the deep learning technology is one of the prime restraints for the market which may inhibit the growth of the market. However, advanced analytical tools which primarily deals with a massive volume of data of wide variety are enabling engineers and geoscientists in understanding the nature and extent of oil reservoirs. Increasing research activities in the field of data analytics software, the deep learning systems has huge potential opportunities in the consumer electronics field, research laboratory systems.

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In 2016, North America accounted for the highest share of the deep learning systems market, followed by Europe and Asia Pacific. Robust growth in the data mining and increasing development in the data generation across end use industry verticals which include the financial services, banking and insurance (BFSI), retail, healthcare, is stimulating the growth of deep learning systems market across North America. The U.S. is dominating the market for deep learning systems across North America. In Europe, Germany, The U.K., Italy, Russia and France is contributing in the positive growth of the market. Increasing research activities and demand for high end algorithms for data processing is pushing the growth of the market. I n Asia Pacific, China, India, Australia among others is holding a prominent position in the deep learning systems market. Huge development in the information technology and telecommunication sector is considered as one of the key drivers for the market across Asia Pacific region.  Brazil and Argentina both are prime contributors in the deep learning systems market in South America.  Growing retail sector, advancement in the different industrial fields which include oil and gas and mining along with development in the financial sector is also boosting the market for deep learning systems in UAE, South Africa across Africa and Middle East.

Intel Corporation (The U.S.), Hewlett Packard Enterprise Company (The U.S.), Google Inc. (The U.S.), Microsoft Corporation (The U.S.) and International Business Machines Corporation (The U.S.) among others are some of the key companies operating in the deep learning systems market globally.

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3D Printed Electronics Market to Witness a Pronounce Growth During 2025

Electronics devices have continued to witness massive reductions in their overall size in the past many decades. However, there are limitations to silicon technology that become blatantly obvious after electronic parts are further reduced after a point, making extra shrinking of size of electronic devices difficult. Nevertheless, as 3D printed circuits increasingly become a reality, a number of companies are investing in R&D activities in the field of this novel technology. The field is observing vast developments owing to technological advances in a number of related sectors such as conductive ink, printed circuits, printers that work on multiple substrates, and alloys that make 3D printing inks more effective and resistant to problems such as oxidation.

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3D printing technology is also becoming the key technology to print circuit boards, a trick that could help designers obtain prototypes to their works in a quicker manner. With 3D printed circuit boards available easily, designers are increasingly benefitting from not having to buy additional boards that are never used. Along with circuit boards, several companies across the globe are increasingly experimenting with printed sensors as well.

As 3D printed electronics achieve the level of conductivity, dielectric behavior, and thermal stability comparable with traditional electronics, the technology will witness a massive rate of adoption across a number of application areas. The minute scale of product dimensions achieved with 3D printed electronics could massively benefit a number of end-use sectors, such as wearable technology.

Three dimensional printed electronics or 3D printed electronics is one of the fastest growing technologies in the electronics sector. 3D printers enable printing of nano scale circuits on various substrates and materials, with high accuracy. The 3D printing of electronics requires 3D printers, tailored to the printing of electronic circuits. Hence these printers are different from those 3D printers which are used to develop prototypes of electronics and equipments among others. 3D printed electronics can be utilized to print on glass, plastics, ceramics and other materials including 2D and 3D substrates. 3D printing of electronics allows for interconnect printing on 2D and 3D substrates, multilevel interconnect printing by usage of dielectric material as printing material, and conformal interconnects on 3D surfaces among others. 3D printed electronics generally utilizes nano particle inks. The inks are placed on an atomizer which creates droplets of diameters 2-5 microns. When the droplets are released by the atomizer, a mist is formed. The mist is transferred to the deposition head with the aid of sheath gas, generally compressed air or dry nitrogen. The sheath gas also aids in preventing clogging of the nozzle. The nozzle sprays the mix of printing ink mist and sheath gas over the printing surface. The whole process is guided by the computer aided design (CAD) drawings of the circuits and electronics. The printed features can have a wide thickness range, ranging from 10 microns to even 3 millimeters.

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The market for 3D printed electronics is primarily driven by the various advantages offered by usage of 3D printers. 3D printed electronics have been proven to have higher efficiency and accuracy. Also, there is less wastage in production process, as the production is strictly controlled by the CAD drawing and precise deposition of materials occurs. Additionally, 3D printing of electronics don’t require masks or stencil outlines, has a wide range of thickness options, can be printed on various materials and doesn’t require the processes of plating or etching. Furthermore, the printing process is highly scalable and can be optimized for large scale production of 3D printed electronics. Such advantages have been positively impacting the growth of the market for 3D printed electronics. However, considering the huge demand for electronics globally, 3D printers for electronics are deemed to be slower than traditionally manufactured electronics and also require to have wider application scope, for the industry to adopt the same. Currently, end users of electronics demands highly efficient devices and higher functionality of electronics. 3D printed electronics can meet such requirements. Further research and development on 3D printers and 3D printed electronics can be expected to offer good growth opportunities for this market, during the forecast period.

On the basis of type, the market for 3D printed electronics has been segmented into moulded interconnects devices, circuits, antennas and others. 3D printed antennas segment has been growing at a fast pace and is expected to maintain its fast growth pace, during the forecast period. On the basis of printer type, the market is segmented into single material and multi material.  By end-use, the market has been segmented into thin aerospace & defense, automotive, consumer electronics, research and others. The global market for 3D printed electronics, by region, has been segmented into North America, Europe, Asia Pacific (APAC), South America and Middle-East & Africa (MEA). North America was the largest market in 2016, followed by Europe and Asia Pacific. The larger market share of North America can be attributed to the faster adoption of new technology.

The major companies of the 3D printed electronics market globally are Optomec (The U.S.), Nano Dimension (Israel), Neotech AMT GmbH (Germany), Voxel8 (The U.S.) and Sculpteo (France) among various other companies.

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Cloud Encryption Market: IaaS Service Model to Report Strong Growth

A fresh market intelligence study by Transparency Market Research (TMR) reveals the global cloud encryption market to be largely consolidated with the dominance of a few well-entrenched players that hold the key market share.

The leading players, namely CipherCloud Inc., Hytrust Inc., Gemalto NV, IBM Corporation, Netskope Inc., Secomba GmbH, Skyhigh Networks, Sophos Group Plc., Symantec Corporation, and Thales e-Security Inc., are engaged in technological innovations that will help them gain competitive advantage in a bid to strengthen their foothold. For example, in September 2017, SonicWall Inc. released a range of advanced cloud security products such as SonicWall Cloud Analytics application for automated breach detection and deep security data analysis.

Savvy players are also vying to expand into untapped markets such as emerging economies of Asia Pacific that are increasingly adopting cloud solutions. In particular, healthcare and BFSI sectors display substantial demand for cloud encryption solutions with growing complexity of IT systems.

As per estimates of the TMR report, the global cloud encryption market will be valued at US$2,912.3 mn by the end of 2025. The market is projected to expand at an outstanding 21.5% CAGR over the forecast period from 2017 to 2025. On the basis of service model, infrastructure as a service (IaaS) segment is expected to continue dominance on the back of its various benefits over other service model components. Telecom and IT segment among the key industry verticals is likely to display the leading CAGR over the forecast period. Geography-wise, North America stood as the leading revenue generating region in 2016.

Increasing Adoption of Cloud-based Solutions among Small and Medium Size Enterprises Favors Market

At the forefront of driving the global cloud encryption market is the dire need to encrypt data before it is transferred to the cloud for storage. Growing demand for security capabilities offered by cloud encryption solutions is leading to the increased penetration and growth of cloud encryption market globally.

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Further, the increasing adoption of advanced data storage technology and data storage architecture by small and medium enterprises (SMEs) is leading to the increased penetration of cloud encryption solutions. The trend is noticeable among SMEs in countries such as China, India, and Japan due to the rising adoption of software as a service (SaaS) distribution model. SMEs are increasingly switching from in-house data center to cloud for various applications that helps saves running and managing cost of their data centers. The use of cloud also helps accelerate the application delivery process.

Early adoption of Bring-your-own-device (BYOD) Practices in Developed Regions Stokes Demand

The increasing adoption of software as a service (SaaS) and infrastructure as a service (IaaS) models predominantly in developed economies is positively influencing cloud encryption market. For instance, in North America, agencies that are involved in providing cloud based services and solutions are entering into collaborations with each other and are focused to offer various advanced technologies to consumers.  Further, the early adoption of bring-your-own-device (BYOD) practices and rapid advancements in cloud technology in order to provide high security to private and confidential data is stoking the demand for cloud encryption solutions.

On the other hand, in developing regions, rising complexities of IT systems and capability to deploy new applications are anticipated to boost the cloud encryption market. For instance, China and India contribute significant revenue to the Asia Pacific cloud encryption market

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Marketing Analytics Market Benefits from Business Gains of Know-how of Customer Preferences

The global marketing analytics market is gaining from the profound benefits of marketing analytics that help marketers to evaluate the outcome of their efforts. Besides lead generation and sales analytics, marketing analytics provide valuable insights into customer preferences and trends. In addition, marketing analytics solutions allow marketers to monitor online marketing campaigns and their respective success analytics, which helps them to allocate money for the most successful campaigns.

Marketing analytics solutions are increasingly becoming essential tools across a host of industries to analyze consumer behavior. It helps to improve the effectiveness of each marketing program by means of computing result and comprehending what works best. Marketing analytics include processes and technologies that allow marketers to evaluate the outcome of their efforts. It involves measuring, analyzing, managing, and controlling the marketing performance so as to maximize the effectiveness of a campaign and optimize return on investment (ROI). Based on the conclusion drawn from software for enhancing content sharing and customer involvement over social media, marketing manager plan and undertake marketing activities.

Some of the key growth drivers of the global marketing analytics market are rising popularity of social media channels, need to obtain exact ROI on online marketing efforts, and the need to undermine customer behavior. Companies across several industry sectors are investing heavily in marketing analytics that will help them maximize marketing return on investment (MROI) and reap competitive gains.

Moreover, the need to obtain conclusive traffic analysis on a particular online marketing channel is also acting in favor of the growth of marketing analytics market.

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On the downside, high cost involved to deploy marketing analytics software and easily available open-source solution are hampering the market’s growth. Marketing analytics’ vendors also face challenges of creating awareness among customers about marketing analytics software and its features. Lack of competency among managers to use analytics software is also acting as a barrier to the growth of global marketing analytics market. This requires managers of enterprises to be aware of marketing analytics software and their benefits.

As per estimates of a report by Transparency Market Research (TMR), the global marketing analytics market will be evaluated at US$2,109.6 mn in 2017. The market is anticipated to display robust growth at a CAGR of 14.3% for the 2017-2022 forecast period to touch a valuation of US$4,108.2 mn by the end of 2022.

Here are some key insights into the growth trajectory of the global marketing analytics market:

Among the various segments based on component, software platform is likely to lead to represent 49.1% of the market in 2017. Expanding at an impressive 15.2% CAGR between 2017 and 2022, the segment is likely to serve a demand to attract a revenue of US$2,100.7 mn by the end of 2022.

Application-wise, the segments of the marketing analytics market are social media, content optimization, campaign management, email marketing, and others. The key deployment segments of the market include SaaS and on-premise. The segments of the market based on industry are retail and consumer goods, healthcare, BFSI, travel and hospitality, automotive, telecommunication, and others.

On the basis of geography, North America is anticipated to lead the marketing analytics market in 2017 vis-à-vis revenue. The region is anticipated to hold supremacy over the forecast period.

Global Marketing Analytics Market: Competitive Analysis

The global market for marketing analytics is competitive with the dominance of few well-entrenched players. Key players that operate in the global marketing analytics market include Tableau Software, GoodData, Google Inc., Adobe Systems, Salesforce, Neustar, IBM Corporation, Oracle Corporation, Pega-Systems, and Teradata Corporation

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