The emergence of bio-based and biodegradable films is the primary factor fuelling the growth of the global flexible packaging market. The use of these products is expected to offer sustainable solutions owing to the reduced dependency on fossil fuels. Moreover, government support toward the use of environment-friendly products is projected to supplement the growth of the global flexible packaging market in the coming years.
The research study has offered a detailed analysis of the market, focusing on the latest trends and promising opportunities that lie ahead. A detailed overview of the competitive landscape of the global flexible packaging market has been provided in the study to give a strong understanding of the market. The key decisions and strategies adopted by the leading companies have been presented to guide existing and new players in framing effective business policies in the coming years.
Global Flexible Packaging Market: Drivers and Restraints
The growing demand for flexible packaging for diverse applications is one of the primary factors augmenting the growth of the overall market. The growing need to ensure the quality and safety of products and preserve them from contamination and damage is driving the demand for innovative flexible packaging solutions worldwide.
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Key players in the market are emphasizing on introducing effective products and expanding their product portfolio in order to reach a larger audience. This is expected to fuel the market’s growth in the coming years. Furthermore, the growing awareness regarding hygiene and food safety and the increased shelf life enabled by flexible packaging are some of the other drivers anticipated to boost the global flexible packaging market.
On the other hand, concerns related to handling in specific applications and various recyclability issues are expected to restrict the growth of the market in the next few years. Nevertheless, the introduction of specialty films is likely to offer lucrative opportunities for market players.
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